Cycle of Champions
Where winning on the court changes lives at home
Play for More in 2026
This isn’t just game day—it’s a game changer. Cycle of Champions brings together middle school athletes, families, and communities for one powerful day of purpose-driven competition. It’s where talent meets opportunity—and where every win means something bigger.
Led by NBA legend Derrick Coleman and powered by Whirlpool, this tournament creates a space where kids can shine on the court, and families feel that same energy at home.
Why It Matters
For Players
Step onto the court and show what you're capable of. This is your time to compete with pride, learn from pros, and lead with purpose. Whether you're dreaming of high school varsity or just love the game, this is your stage.
For Families
We know that what happens at home affects everything else. That’s why championship families receive Whirlpool washers and dryers—providing practical support that helps kids stay clean, confident, and focused in school and life.
For the Community
Cycle of Champions is a bridge between schools, neighborhoods, and trusted brands. We’re building long-term connections that extend beyond the court—investing in local pride, family wellness, and the leadership potential of Detroit’s youth.
Whirlpool's Real Impact
Through our ongoing partnership with Whirlpool, we’re rethinking what it means to win. Every tournament champion receives brand-new Whirlpool appliances for their home—a gift that meets real needs and reminds families they are valued.
This partnership isn’t about marketing—it’s about making a difference. Research shows that when kids have access to clean clothes, everything improves. They show up, they participate, they believe in themselves. That’s the kind of ripple effect we’re creating.
- -41% drop in school absences
- -62% increase in class participation
- -89% of parents say their child feels more confident
Meet the Founder
Derrick Coleman, former NBA All-Star and proud Detroiter, launched Cycle of Champions with one mission: give kids the same kind of support that helped him succeed. Derrick knows firsthand that success starts with community. That’s why he’s turning his legacy into a movement that invests in the future of youth through teamwork, mentorship, and real-life resources.
Behind the Movement
What People Are Saying
Cycle of Champions is already making waves across Michigan. Follow the hashtag #CycleOfChampions and tag us to be featured!
@DetroitHoopers – Back again and ready to ball. Energy's up! #CycleOfChampions
@WhirlpoolUSA – Proud to keep showing up for Detroit families. Let’s do this! #CycleOfChampions
@MomOfThree – Can’t wait for year two. Last year changed everything for us. #CycleOfChampions
Latest Updates
Registration Opens May 1
Last year filled fast. Reserve your spot early for grades 6–8—only a few team slots available.
Sign Up NowMedia Coverage
Want to highlight a youth movement that’s making real change? Contact our media team for interviews and press passes.
Reach OutJoin the Movement
Whether you're an athlete, parent, coach, or community supporter, your voice and presence matter. Help us keep building something powerful—for this year and every year to come.